One single unified marketing platform
Marketing shouldn't feel like a second job.
Spotlites is here to level the playing field.
Today’s marketing landscape is broken for growing businesses. While enterprise companies leverage sophisticated tools and dedicated teams, smaller businesses struggle with fragmented solutions – one platform for SEO, another for analytics, yet another for email marketing. This complexity creates an ever-widening gap where larger companies can outmaneuver smaller ones through sheer marketing firepower.
The Vision​
Spotlites strips away the complexity of modern marketing. No more juggling multiple platforms or needing expert-level knowledge of various dashboards. Instead, we provide clear, actionable guidance on the most valuable marketing task your business should focus on right now.
Join us in building a future where every business has the tools to grow, regardless of their size or resources.
Small and medium businesses are facing unprecedented challenges in today’s economic climate. We believe they deserve the same marketing capabilities as larger competitors, without the complexity or cost. By combining AI technology with proven marketing strategies, Spotlites helps level the playing field – making sophisticated marketing accessible to businesses of all sizes.
Meet the founders
Kris Makuch
Kris brings over 20 years of marketing leadership experience, including roles as Chief Marketing Officer and Director of Digital across thriving start-ups and leading London agencies. His work with brands like AmEx, HSBC, and BlackRock demonstrated the power of strategic marketing. Through his AI consultancy W'A.I, Kris witnessed firsthand how artificial intelligence could democratise sophisticated marketing capabilities for smaller businesses.
Rob Mitchell
Rob's technical expertise spans engineering leadership roles at Partnerize and founding Sugarcoat, a social commerce platform. With over a decade of experience building high-performance marketing technology solutions, he brings deep knowledge of scalable architectures and marketing automation. His background in developing enterprise-grade marketing solutions provides the technical foundation for Spotlites' innovative approach.
